The MORE Project is Misusing Funds?

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Comments

It’s recently come to light that MonaVie’s MORE Project may be misusing its donated funds. According to The MORE Project’s Website, “The MORE Project seeks to change lives and restore families living in poverty in Brazil.”

More Project Mission Statement

More Project Mission Statement

However, we see that the MORE Project is not putting it’s money to that cause:

MonaVie Premier says: “At MonaVie’s October 2007 Anaheim Regional Meeting, all donations to the MORE Project went directly to the Red Cross to aid those affected by the devastating wildfires in Southern California.”

MonaVie MORE California Wildfires

MonaVie MORE California Wildfires

The MonaVie collaborates: “At MonaVie’s October 2007 Anaheim Regional Meeting, all donations to the MORE Project went directly to the Red Cross to aid those affected by the devastating wildfires in Southern California.”

MonaVie MORE California Wildfires

MonaVie MORE California Wildfires

Interestingly, the Red Cross notes the donation, but gives MonaVie CEO, Dallin Larsen credit… (PDF) not the MORE Project as above stated.

What is going on here?

Is Larsen taking donations to the MORE Project and giving them to the Red Cross in his own name? If so, it would reflect very poorly on MonaVie.
Or is the MORE Project misusing it’s funds for purposes other than the ones stated in the charity’s charter as the websites state? If so, that would reflect very poorly on MonaVie’s MORE Project.

I can’t figure out a scenario where MonaVie doesn’t come out looking bad, can you?

Originally posted 2009-05-13 20:28:53.

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Posted by MonaVie Scam on July 18, 2010 in MonaVie MORE Project. You can skip to the end and leave a response. Pinging is currently not allowed.

46 Responses to “The MORE Project is Misusing Funds?”
  1. Scarlett Says:

    I think most of these accusations are rediculous. First of all so what if one month they collected donations to go to the fires in California, instead of directing it to their charity in Brazil. They have been doing amazing things for the people of Brazil. I dont think the Brazillians were complaining. The article says during the Mona Vie regional meeting they took donations for the Red Cross, obviously that was announced and the Mona Vie distributors new what organization they were donating to and they saw fit to donate to the organization in the most need at that time. I would like to know how much this “Mona Vie Scam” site and its people donated to any organization. Second the accusations made about thier income disclosures are completly untrue, they cant win awards and be noted in business magazies like Inc.500 without having full audits done. Dallin Larsen was named CEO of the year by Utah business magazine, for creating a succussful business. I think they might have needed to know the financial state of the company before these awards were possible…you think. They dont tend to hand out awards to comapanies based on a bunch of lies. Mona Vie is a debt free company, i think that speaks pretty highly for thier financials. I know 8 friends (couples) who are mona vie distributors and ranging from Ruby to Black Diamond (driving around in a convertible black mercades). They are wonderful happy successful people who love thier job and have not been ripped off by mona vie, in any way shape or form, in fact quite the opposite…and none of them have garages full of Mona Vie cases. Thats not how the business works. You drink your own juice, benefit from it, and encourage other people to drink the product, which they order on line, not buy out of someones garage. And then they encourage others to promote the business. Isnt that really what every business is about. Getting people to promote a product or service by word of mouth. Anyways I have looked into and researche Mona Vie for 2 years, because iam so curious about my friends success. All i can say to anyone is dont believe everything you read, anytime a person or company is becoming very successful their are going to be jelous and scepticle people judging them. From what i have seen from my friends it is a business and needs to be treated that way, it is work, just like any job, they put alot of time and effort into it, but they also have ALOT of fun, They work as a a team, and are rewarded!!! Its not a get rich quick scheme. The comment you made “i dont know a cenario where Mona vie comes out looking good” is just so stupid. And you totally condradicted yourself because the article by the Red Cross ( a reputable organization) posted right above that comment makes Mona Vie look pretty good to me

  2. MonaVie Scam Says:

    If you donate money to the American Cancer Society because your dad died of cancer would you be okay if they used the money to buy food at a homeless shelter? I wouldn’t be okay with that. If I wanted my money used in that way, that’s where I would have donated it in the first place. Sorry, I think that’s very important and it speaks to the integrity of the organization.

    Actually, Inc. 500 magazine commented on their process right here. Basically any CPA willing to sign off is good enough for them. It’s worth noting that since MonaVie has had people with checkered pasts on it’s advisory board (Dr. Alex Schauss) and as speakers (Dr. Paul Clayton), it’s really not too hard to believe they could pay a CPA a good amount to sign their name. This is complete conjecture on my part and I’m open about stating that. However, even if all the audits are on the up and up, it’s worth reading the whole article on the Inc. 500 “award.” It is essentially meaningless and Inc. Magazine gives similar awards to other companies that Dateline has shown to fraud customers.

    MonaVie should be a debt-free company. I would be a debt-free company too if I sold $3 for $30 on a pile of illegal medical promises. Crack dealers and prostitutes are also debt-free.

    You are right, your Ruby and Black Diamond friends have not been ripped off and it is quite the opposite as you suggest. They are the ones who are doing the ripping off.

    When I buy a car from a car dealership, they don’t recruit me be a car dealer… so no it’s not what every business is about.

    The problem with your statement about people judging the success of others is that people in MonaVie aren’t successful overall. It’s like claiming that one shouldn’t be critical of the lottery because there are successful people who buy tickets. So we are going to suggest it’s a successful financial plan to buy lottery tickets? More ridiculous things have never been said.

  3. TheTruth Says:

    Scarlett, you get a gold star for that post.

    Scam is going to be a Monavie distributor one day, you just watch.

    Scam, we told you this thing was going to be huge. You’re going to be sorry if you wait too much longer. You could really help a lot of people with Monavie. You are doing yourself a disservice by continuing to beat an absolutely dead horse.

  4. MonaVie Scam Says:

    TheTruth,

    I’ve heard the same thing about Amway 15 years ago. It is not huge. It mathematically can not be huge… see the graph at: http://en.wikipedia.org/wiki/Pyramid_scheme.

    Not only that, but interest MonaVie has been declining for two years: http://www.google.com/trends?q=MonaVie.

    There’s no evidence that people can be helped in any way by MonaVie and a lot of evidence that they can be hurt.

    I’m glad that we agree on one thing… I’m am beating on the dead horse that is MonaVie.

  5. Scarlett Says:

    AGAIN!!! a bunch of stupid responses that really hold no ground. The idea behind the MORE project is really about giving back to those in need. Like I said before obviously when they collected the donation, the Mona Vie distributers had no problem with helping the people of California. You are the only one i have ever heard complain about this. Ridiculous really!!! Implying that they paid someone off to “sign there name” with reguard to the audits, again ridiculous and totally fact-less. And the most ludicrous thing I have heard yet…comparing Mona Vie to prostitutes and crack dealers. There is absolutly no comparison, distributing a product made from fruit and berries, which are recommended by every doctor or health care professional to achieve optimal health, and prevent illness and disease, (which by the way is not what Mona Vie the company does, but is what the fruit and berries in Mona Vie can do, Mona Vie “the company”simply bottles it and makes a convenient way to consume these) Comparing that to a crack dealer??? If your so bent out of shape over someone making a profite, why dont you target the pharmacutical companies. There the real thiefs. They dont promote good health. They profit off of sickness and disease. Thats sounds more like a crack dealer to me. All the ingredients in Mona Vie do not add up to 3 dollars a bottle. I would like to see you buy the acai berry (freeze dried which is the most expensive but effective way to treat these berries which rot in 24 hours), blueberries, pommagranite, guava, to name a few, 19 in total, for 3 dollars. I went to buy a bottle of pomegranite juice(containing only pomegranite) and it cost $12. Funny how people have no problems buying a bottle of rum for $35 or a pet rock for $10. Anyways you have nothing constructive to say on your site, its all really just a bunch lies in itself. By the way the us department of agriculture rates freeze dried acai berry as the highest orac score of any fruit or vegatable. crack or antioxidents…hmmm. Truth, i think your absolutly right. If scam spent this much time promoting Mona Vie and drinking it, he couldve been a black diamond by now. oh and my friends started in mona vie the same as you or I would, at the bottom and worked there way up, just as you would in any company. And actually I bought a car from a dealership and I continually get letters asking me to bring friends or family and if they buy a car I will get employee rates on the purchase of my next vehicle and be entered for a chance to win a trip to hawaii. Sounds like a simular form of marketing to me. If you dont like Mona Vie stay away from it…simple as that. Nothing lost nothing gained.

  6. TheTruth Says:

    Scarlett, you’re RIGHT ON THE MONEY. Scam will eventually give in. You watch. He knows, like you said, if he put in to Monavie the time he puts into this Monavie hate-forum, he’d be a black diamond right now earning approximately $28,000/week. But he doesn’t care about the money. He cares about the people? Yea right!!!

    See you at Family Reunion Scam!!!

    p.s. I saved your posts Scarlett in case Scam doesn’t want folks to see the truth and deletes them.

  7. Scarlett Says:

    thanx Truth :)

  8. Vogel Says:

    Potential donors to a charity should be given access to detailed reports that outline how donations are being spent. Some charities are outright scams; other are inefficient and spend very little of the donations on charitable projects (most of it going to pay staff and “expenses”). Just because a charity exists doesn’t mean that it is necessarily doing a good job in dispersing the donations they receive. Guidestar.org publishes the IRS990 Forms that registered charities are required to submit (their annual tax reporting). This allows the public to assess the effectiveness of the charity and whether they are spending donations efficiently and in a manner consistent with their stated purpose.

    In the case of the MORE Project, no details have ever been published on how donations are spent. We have no idea of their operating expenses, the amount of money raised, or who the major donors are. This information is not provided on the MORE website and they do not have their IRS990 published on Guidestar.

    There are a number of other disturbing details about the MORE Project. We see that veteran snakeoil (i.e., Royal Tongan Limu) scammer Dallin Larsen employs one of his family members (sister-in-law) as the charity’s director; we see that the Monavie company is heavily leveraging the MORE Project in product advertising; we see at least one example of the MORE Project allocating funds in a manner entirely inconsistent with the charity’s charter and the pretense under which funds were raised (i.e., raising money to help poor children in Brazil and then giving it to fire relief in California). You Monavie drones may not be aware of the fact that it is illegal and unethical to do this; or perhaps you just don’t care. Either way, you are going to great lengths to justify yet another deceptive and illegal practice on the part of those involved with Monavie.

    It is also appears that the company itself does not donate any fixed portion of sales (as has been claimed by distributors on numerous occasions) and that they do not claim to have made any direct donations to the charity; instead they merely soak donations from their already exploited and cash-strapped distributors and then ride the wave of their largesse to make it look like the company itself is the benefactor. Distributors are pressured to donate to MORE and if they don’t, they risk falling out of favor with their upline (e.g., “you’re not a being a good team player”) and being ignored when it comes to getting support in building the business. This kind of coercion in the workplace is also highly unethical (and often illegal). Imagine that you work in another company, and the before filling out your annual performance review, your boss makes a pitch for you to donate to his wife’s favorite charity. Obviously inappropriate right?

    Lastly, we have to consider the reputation of the people behind this charity — i.e., the Monavie organization — which is littered with thieves, liars, felons, and fraud artists (a fact that we have demonstrated quite conclusively already), and whether they are the kind of people that should be trusted to be involved with a charitable organization (obviously not).

    As with your crap juice product, the onus is on you to establish the legitimacy of the MORE Project and to demonstrate why potential donors should give money to MORE as opposed to a reputable well-established charity that operates transparently, is not affiliated with a company dogged by scandal, and does not leverage itself for product advertising.

    This is very simple. If the MORE Project is a reputable charity, prove it. Provide an IRS990, or concede that you really don’t have a clue what they’re doing beyond what you’ve gleaned from the superficial trickle of information that the Monavie organization provides. As it stands, MORE should not be trusted, and if you want to change that, then take the necessary steps to provide even a modicum of transparency and accountability. Until they do, they should stop using pictures of poor kids and sobbing Monavie shills to promote their dreadful product and notoriously poor business opportunity. The practice is transparently manipulative and a highly offensive appeal to people’s emotions.

  9. MonaVie Scam Says:

    Vogel pretty much said it all here…

    When Scarlett said, “The idea behind the MORE project is really about giving back to those in need” she couldn’t have been more wrong. You just need to see the image at the top to see that the idea is to give to Brazilians in need.

    Scarlett also said,

    There is absolutly no comparison, distributing a product made from fruit and berries, which are recommended by every doctor or health care professional to achieve optimal health, and prevent illness and disease, (which by the way is not what Mona Vie the company does, but is what the fruit and berries in Mona Vie can do, Mona Vie “the company”simply bottles it and makes a convenient way to consume these)

    It’s odd that V8 Fusion can do the exact same thing for only $3 for 46 ounces. Also keep in mind that MonaVie is not equivalent to eating fruit – even MonaVie says that: http://www.juicescam.com/monavie-13-fruits/. So while it may be convenient, it’s not as effective.

    The pharmaceutical companies use the scientific process and prove the value of their products through clinical trials. MonaVie could learn a lot from them. They only profit by helping people who are sick and have disease. I haven’t heard anyone once say that they wish they had polio or Tuberculosis.

    I’ll make a deal with you Scarlett, you tell me how much acai, blueberries, etc. that I have to buy to make MonaVie and I’ll go through and buy it. All analysis is showing that there isn’t a lot of acai in MonaVie since it doesn’t have much nutrition and many suspect that it is mislabeled. (I’ll write more about this in the future.)

    Can you point me to the link where “the us department of agriculture rates freeze dried acai berry as the highest orac score of any fruit or vegatable”? Make sure that it comes the USDA and not something like Dr. Schauss presentation. I’m looking at this chart and wild blueberries seem to be the highest.

    And the ORAC score of freeze-dried acai is irrelevant when you know the ORAC of MonaVie itself. It’s like saying that a truck has a great engine so it should be able to go fast. Well if it weighs 100 tons, it’s not going to happen. That said, we know that you need 9 ounces of MonaVie to equal 1 apple. You might want to rethink your strategy of using ORAC scores to make MonaVie look good since it simply fails.

    The car dealership recruited you to start your own car dealership? That would be the equivalent of MonaVie.

    Scarlett, if you don’t like something, it’s best to do something about it, not just stay away from it. If you don’t like crime in your neighborhood, do you just stay away from it, or do you donate money to the police to do something about it? However, you could simply take your advice and leave this website if you do not like it. Right?

    Thanks for the compliment The Truth. I’m glad that you think I’d be one of the 27 who were lucky enough to be a Royal Black Diamond. I’d be curious to know exactly how many of those people were new to MLMs and didn’t just bring their Amway lines over.

  10. TheTruth Says:

    Scam loves to use the car dealership analogy…interesting…is there a scam-car dealership connection?

    [Editor note: off-topic rant deleted]

  11. MonaVie Scam Says:

    It was Scarlett who brought up the car dealership.

  12. Spokesman Says:

    Truth is, TheTruth, there are several truths as are there faiths.

    Often said: There are three truths, yours, mine and the real truth.

    Faith may help many a lost soul, why not believe in a beverage and get cured/saved?
    Might even be worth paying for…And if life is empty, why not become a missionary for a berry or a bottle of juice and get some pocketmoney meanwhile?
    A star in your book, new friends and a fatherfigure are important ingredients in the community, it is nearly like the sundayschool, and everybody feel good! And like in religion or football, we are on the right side and the others in the dark.
    This company makes money from hopeful people´s basic needs for belonging and reward. Much more so than from any product.
    The day most of their salesmen recognice the trick and that they are cheated, no more cashflow upwards to the already wealthy. Acai will flow back to Brazil or stay ( it does today )on the market like any other ingredient, and
    next favored product may well be marrowbones or carrotjuice, or….just wait and see : )

  13. TheTruth Says:

    I’d be curious to know exactly how many of those people were new to MLMs and didn’t just bring their Amway lines over.

    1 person brought their Amway line over (who are current active Monavie distributors). Let’s see if you can find out who it is. :D

  14. TheTruth Says:

    I’ve heard the same thing about Amway 15 years ago. It is not huge. It mathematically can not be huge… see the graph at: http://en.wikipedia.org/wiki/Pyramid_scheme.

    Yea, except Monavie is not a pyramid “scheme”.

    [Editor's note: Removing stuff about Amway because it's would take things off topic.]

  15. TheTruth Says:

    Then I suggest you delete this part of YOUR message above–>

    “I’d be curious to know exactly how many of those people were new to MLMs and didn’t just bring their Amway lines over.”

  16. MonaVie Scam Says:

    And we got your answer… thanks.

    [Note: I’ll go back and delete these two comments (this one and the one by TheTruth above) and new ones along this line… I’m just letting him know that I didn’t dodge since his e-mail address bounces.

  17. Pearman 7 Says:

    The Following information is comprised of excerpts taken directly from http://www.themoreproject.org.

    [All of this content is removed as it is available at the URL mentioned above and there was no additional commentary. In the future any long-winded posts of content available elsewhere will be deleted. Simple links work best.]

  18. Pearman 7 Says:

    What’s Monavie Scam doing to help children? Are you involved in any charities? Are you building homes and schools for children? What kind of things are you doing please enlighten us

  19. MonaVie Scam Says:

    What is MonaVie doing to help children? They aren’t donating money. That’s all MonaVie distributors. Dallin Larsen is employing a family member with the MORE project – so there’s that conflict of interest. There’s also the fact that we can’t find the forms that the MORE project is supposed to be submitting on guidestar.org.

  20. Vogel Says:

    Pearman 7 (nom de jour) said: “The MORE Project is an independently operated 501-C3 nonprofit organization.”

    We’ve already pointed out that it’s 501C3, but it ertainly isn’t independent of Monavie. Monavie exec Charlie Brink was initially the project’s director, then the position was handed to Dallin Larsen’s sister-in-law, Katy Holt-Larsen. MORE is run by Monavie out of their Utah office. The MORE Project is and always has been a pillar of the Monavie sales and recruitment pitch; it is used as a lure, much the same way that Monavie’s worthless juice is used a lure for the Black Diamonds to sell promotional and training materials to distributors. There is no question as to the primary motive behind the establishment of this so-called charity, and to paint MORE as “independent” of Monavie is just another extreme example of deception.

    Pearman 7 (nom de jour) said: “MonaVie is committed to paying 100% of the MORE Project’s operational costs.”

    Which operational costs are those? Dallin Larsen’s sister-in-law’s salary? What other operational costs are there? The cost of fuel and hotel accommodations for Dallin and the gang when they fly off in that offensive MV jet to Brazil to snap pictures of street kids that they can plaster on Monavie brochures?

    It is the distributors who are really footing the bill for MORE. At Monavie meetings, those scumbag execs onstage pass the collection plate around as though their second-rate meeting room were the Mormon Tabernacle.

    Can you provide even a SINGLE verifiable detail about the actual amount of the annual operational costs of the MORE Project or any evidence that Monavie Inc. has covered even a nickel of those costs? No? I hear crickets chirping.

    Pearman 7 said: “This means that every dollar donated goes directly to in-the-field operations.”

    Prove it. There is no reason for MORE to not publish its financial statements. Reputable charities don’t shroud themselves in secrecy like this; they post their financials in the public domain every year so that people can see that they are operating in good faith and verify that the charity is being run efficiently and living up to its mandate. Monavie should be posting their annual IRS990 on Guidestar, but since they don’t, they shouldn’t be trusted — end of story. No one would be worse off if MORE ceased to exist — there are a lot of reputable charities that do better things than the MORE Project.

    “Additionally, the MORE Project benefits from the contributions and volunteering of many MonaVie distributors.”

    Additionally??? We already know that distributor donations foot the bill for everything; but in what way are these lying jackass profiteers and scumbags qualified to be around children in the slums of Brazil? Seriously! You mentioned a lot of projects that involve educating and counseling kids. Why risk enabling these unvetted and unqualified miscreants to be in the proximity of little kids. Do you guys have a “Lou Niles House” where the favela kids can sit in Uncle Lou’s lap while he reads bedtime stories about raping women, and the things weak men resort to when they are in military prison?

    If some Monavie distributor is willing to foot the bill (as required for MORE expeditions) to go to Brazil to help build houses for the homeless (and I’m sure that such an event is at best an extreme rarity), I’m all for that. But such an act would have nothing to do with Monavie. It would be a personal effort, and one that the benefactor should make regardless of whether or not they hustle fruit juice. You either care about the kids in Brazil or you don’t, and if you do, your money and effort would best be spent through a transparent, honest charity that isn’t affiliated with a disreputable company or its scummy executives.

  21. Vogel Says:

    Digging into the archives, I found some interesting details about the MORE Project.

    First, was this blurb from the MORE Project’s website in January 2007:

    “Funding decisions for M.O.R.E. are made by an advisory board that consists of MonaVie officers, employees, and distributors.”
    http://web.archive.org/web/20070202203440/www.themoreproject.org/giving.asp

    This completely negates Pearman’s assertion that “The MORE Project is an independently operated 501-C3 nonprofit organization.” It’s clearly not independent. It was founded by Monavie executives and it is those executives who control how donations are dispersed. The link above also indicates that donations are to be sent to Monavie’s corporate HQ address in (10757 South River Front Parkway, Suite 110 Salt Lake City).

    The following disturbing details about MORE were posted on the website of Blue Diamond distributors James and Corrine Rinehart:

    “Many young adult men in Brazil are offered the gift of a secure future through M.O.R.E. Project’s Father’s House. ‘There is a phenomenon in the slums of Rio De Janeiro that young men, usually raised in poverty by their unwed mothers, do not develop a sense of social obligation,’ Brink says. ‘They feel no obligation to their children or community because they were raised on the streets and do not know what it means to be a responsible parent.’ To combat this social problem, Father’s House provides a safe home for young men ages 18 to 25, offering their employable skills. “In return, we ask that they make a contribution by volunteering their time and energy to the M.O.R.E Project,’ Brink says. ‘These young men are desperately waiting to be loved, embraced and trusted.’
    http://www.drinkacaijuice.com/index47fb.html?pg=da_more_project

    I have never heard of charity that operates in this way; it disgusts me that in order to receive aid from MORE, one must go to work for them. That’s not charity, it’s just cheap, easily-exploitable labor.

    This really is the ugliest “charity” I have ever seen. The charity was founded and is controlled by Monavie execs. The director is the sister-in-law of Monavie’s CEO; a clear example of nepotism. The Monavie executives, although they bilk distributors for donations, pretend that it is the philanthropy of the company itself that keeps MORE running. MORE uses donations for purposes that fall outside of the charity’s charter (e.g. wildfire relief in California), and it doesn’t operate transparently with respect to releasing financial data. They exploit the Brazilian people that they are supposed to be helping unconditionally, and instead of quiet benevolence, the alleged generosity of the MORE Project is bragged about in every Monavie sales pitch.

  22. Terry Says:

    [Editor's Note: The name this person used was inappropriate and would have caused much confusion, so I've decided on a name based in part on his email address.]

    Wow Vogel you have a hateful heart.

    Sergio Ponce is the director of the project he runs the organization out there. They build homes and schools for these kids. They are doing a great and very positive thing. Yes Distributors can donate but it isn’t mandatory. You think Dallin and other top guys don’t donate to help this project?

    [Editor's Note: The point is that MonaVie does not donate at all. Yes distributors can donate or not. Everyone else in the world can donate or not. So why do we care about MORE if we are talking about MonaVie? We only care because MonaVie is getting all the benefits of good press without evidence of doing anything.]

    It’s hard to say if Dallin is or not. Where can we tell? Even if he is, scamming people of millions and giving a small percentage back to charity does not absolve you from the scam. If I rob a bank of millions, I can give $100 to the American Cancer Society and we’ll just call it even?]

    Get real please you are really a disturbed individual. Everything Monavie does you think is all corrupt but yet you have no hard facts to prove anything and you really have no idea of anything the company consists of.

    [Editor's Note: Vogel is the only one this site bringing hard facts. He had multiple links backing up his comments in his comment. You have no links or facts to back up anything. In fact, all you are spreading is hate of Vogel because it makes people think and disrupts your business.

    All that comes out of your posts is hate which is sad.

    [Editor's Note: It is not hate, it is constructive criticism. This charity is doing a horrible, horrible job in many ways... and doesn't even appear to be a charity at all, but more of a bullet point to get people to buy into MonaVie. That is sad.]

    Operational costs such as paying teachers to teach these kids building schools, building homes those seem like operational costs to me.

    [Editor's Note: Sorry they seem like they'd come from the distributor donations to me.]

    Monavie isn’t just donating to this charity they actually are doing the hands on work.

    [Editor's Note: Hmm, previously a distributor said that it was a completely independent charity. Funny how that can happen while MonaVie is doing hands on work - and we have no records of that work.]

  23. Vogel Says:

    Terry, the same way that the onus is on you to prove the superiority of your $45 a bottle juice over alternatives that cost 1/20th that amount (which you can’t prove because it Monavie is inferior), the onus is also on you to prove that MORE is more worthy of receiving donations than any other of the tens of thousands of charities in existence (which again, you can’t prove because it is less worthy, by all indications).

    Provide some tangible financial data or concede that you just don’t the details about how much money MORE raises and how much they spend on operational costs and projects.

    Here is a long list of reputable and efficient charities from Forbes magazine; many of them deal with international relief in underdevloped countries and all more derving of donations than Monavie’s little advertising scam. Couldn’t help but notice that the MORE Project appears nowehere on these lists.
    http://www.forbes.com/2008/11/19/william-barrett-efficiency-philanthropy-charities08-cx_wb_1119barrett_slide_2.html

    After all the abuse of the public’s trust on the part of Monavie, you have no reason to expect anyone to trust their sham charity.

  24. Terry Says:

    http://www.monavietv.com/monavietv?from=widget&mode=video&vid=7548

    What a sham!!!! Get real man they are doing gret things over there and just seeing those kids smiling is great……

    Man wake up stop with your false perceptions there are positive things in this world and the More Project and Monavie is one of them

  25. Terry Says:

    3rd Video down on the right shows them at the More Project……

  26. MonaVie Scam Says:

    Well that seems like all marketing. How about an independent source?

  27. Vogel Says:

    Terry, I hope you weren’t referring to the video of “Yone” with all the fake tears. I find this sort of thing to be incredibly offensive. If you are going to provide relief for someone who is disadvantaged, you don’t turn around and exploit that person in a video. Just give them help and then f-off quietly; a “thank you” shouldn’t even be necessary.

    But this of course is not the Monavie way; you throw a few crumbs and then force 13-year old kids to grovel in gratitude before your feet, and then you show it on video to your distributors at your big meetings so that everyone can feel all warm and fuzzy about participating in a corrupt immoral juice scam.

    The message is that everything is OK as long as Monavie throws a few dollars to some Brazilians. WRONG! It is not OK. Monavie does not give a F about anything other than filling the Black Diamond’s pockets with more money (hence the name “MORE Project”). That’s why they have no qualms about dressing up a convicted court-martialed rapist in surgical scrubs to masquerade as a doctor and push Monavie as a cancer cure. Nor do they have qualms about illegal marketing, or for that matter, using spokespeople with bogus mail order academic degrees to create the illusion of scientific legitimacy.

    Monavie is an organization of whores, thieves, and liars; their products and business opportunity are abysmal. Once again, these are not the kind of people who should be trusted to administer aid to children in underdeveloped countries. They should be in jail (and many of them have been — i.e., Lou Niles, Phil Driscoll, Kevin Trudeau).

    The MORE Project is little more than a taxpayer-subsidized advertising slush fund for Monavie. I might have to give the IRS a call and suggest that they took a very close look at MORE’s financials
    http://www.irs.gov/compliance/article/0,,id=180171,00.html

    BTW, this is what a report for a legitimate 4-star rated charity looks like. Notice that videos of grateful crying children aren’t necessary because these groups give people the opportunity to judge the legitimacy of the charity based on financial data.
    http://www.charitynavigator.org/index.cfm?bay=search.summary&orgid=7663
    http://www.charitynavigator.org/index.cfm?bay=search.summary&orgid=10902

  28. Rich Says:

    Would anyone like to join me on a visit to the more project? I think it was best said buy someone before. “anytime someone is striving to do something great, more people will line up to throw stones than those willing to join in to do good” I’m curious Scam, what is your purpose in life? That’s not too deep for you is it? What are you really protecting people from??? I think Big Pharma deserves your attention,,, or are they paying your salary??? Have you ever attended an educational event? I’ve never seen a statue erected to a critic have you? Why can V8 be trusted but Mona-vie can’t? How much do you know about V8’s leadership or charities???

  29. MonaVie Scam Says:

    Rich said (note quotes are cleaned up for typos):

    “Would anyone like to join me on a visit to the MORE project?”

    Is the MORE Project paying? That’s actually a bit of a trap because if the answer is yes, then I think there’s better use for the money. And if the answer is no, then what are you exactly inviting me to?

    I’d settle for seeing all the required documents filed and in public so that we know where all the money is going… and that it isn’t a gift of “if we give you [X], we give you [Y] in return.”

    “I think it was best said by [sic] someone before, ‘anytime someone is striving to do something great, more people will line up to throw stones than those willing to join in to do good’”

    Please provide a source of this, because I’ve never heard this being a popular expression. I’ve also found that it’s simply not true. There is a great 3-day walk for breast cancer and I have never heard anyone “throw stones.” There may be a small group that would rather the money go to some other cause, but I put forth the challenge to prove the quote above by showing more people against that walk than those who have joined in to support it. [That includes all people donating for the cause not just walking in it.]

    It seems like Rich is making up some popular expression that I just proved to be false to imply that the MORE project is something great.

    “I’m curious Scam, what is your purpose in life? That’s not too deep for you is it? What are you really protecting people from???”

    You might know me from my other website Lazy Man and Money. I show people that they can’t be too lazy to manage their money wisely. The website has more than 1.3 Million visitors and more than 2 Million page views. Many people can go here to get a number of ways to save money. I charge no money for this service.

    I’m “really protecting” people from being scammed into doing any business with MonaVie. It’s simply a bad idea to spend $45 retail or even a $32 average price for juice that is shown to lack nutrition. That $32 a week quickly adds up to being $5000 a year for your average family of four. In times of economic uncertainty, health care issues, and high unemployment that $5000 a year could go a long way to creating economic stability.

    Alternatively, if you feel you are already economically stable and have completely made yourself financially independent, donating $5000 a year to a worthwhile charity that can make sure their Form 999 information is up on GuideStar. Another good metric would be to have it highly ranked by Charity Navigator, but it’s not even in on their radar.

    “I think Big Pharma deserves your attention, or are they paying your salary???”

    Big Pharma has large-scale scientific clinical testing in place. MonaVie doesn’t. Until MonaVie catches up and proves the worth of their product, I think I’ll stick there.

    I’m a contract software engineer for an Internet company.

    “Have you ever attended an educational event?”

    I’m going to assume you mean a MonaVie one. I’ve been reading about the juice for two years. I have not come across a distributor who knows more about MonaVie than me.

    “I’ve never seen a statue erected to a critic have you?”

    I’d settle for something like the Gene Siskel Film Center.

    “Why can V8 be trusted but Mona-vie can’t?”

    If you’ve followed site, you know that MonaVie has a high number of issues from it’s CEO having his last company (Royal Tongan Limu) get shut down by the FTC for making illegal health claims to MonaVie lying about it’s ORAC score. This is just a small portion of the things.

    The only reason why I support V8 Fusion on this site is that they make an acai juice blend like MonaVie that I can buy for $3 for 46 ounces (without bulk pricing or signing up for a program). I don’t require that much proof for a product that quenches my thirst and provides a full serving of fruit. MonaVie does neither and charges 20 times as much (ounce-for-ounce) without being able to give a legit reason to support that outrageous price. On top of all that, MonaVie encourages distributors to break FTC’s laws and make illegal health claims (as we saw in the Indianapolis regional).

    “How much do you know about V8’s leadership or charities???”

    Campbell foods has a page showing about it’s charities. If MonaVie is supposed to be showing leadership, they are setting a horrible, horrible example with everything we’ve seen on this site.

  30. Rich Says:

    Since you are so very interested in protecting everyone, I thought you’d pay your own way. You could consider it a right off for charity just like all the wonderful work you are doing here.

    You are certainly entitled to your opinion. I have made the best choice for my family! Good job editing my post Scam. You must work for the media. if not you’d fit in nicely. God Bless.

  31. Vogel Says:

    You are completely missing the point Rich, no doubt becuase your intention is to thwart the discussion by purposely acting obtuse.

    Reputable charities publish their financial details and IRS filings. They don’t tell donors the kind of things that you are saying — i.e., if you want to know whether we are reputable, then pay your own way to fly to Brazil, Africa, etc. That’s a fool’s errand.

    You haven’t been able to rebut even a single piece of the criticism leveled against MORE.

  32. Rich Says:

    “People of integrity expect to be believed and when they are not, they let time prove them right!” -Unknown

    Time will be the judge here friends. This sites’s credibility was lost for me with the fact that they’re encouraging readers to put their faith in government agencies. I’ve learned enough to know that it is much more empowering to people when we encourage them to seek their own education.(instead my protection) God bless!

  33. MonaVie Scam Says:

    This site does encourage people to seek their own education. This is why we have people like Vogel who look objectively at the facts and see that the MORE project isn’t doing any of the bare-bones requirements that other charities do like publish where their money is going. The charity has been around for some 3-4 years (maybe longer?) and they can’t be bothered to publish financial details and IRS filings like every other charity. When we ask for them, they still can’t be bothered.

    Rich, your credibility was lost when you encouraged readers to blindly believe that everything is fine when many indications show that it isn’t.

    I’m sure time will be the judge. We saw with Royal Tongan Limu juice it was the judge. We are also seeing with Google Trends that interest in MonaVie is fading.

  34. Food Tech in CA Says:

    Rich wrote: “Time will be the judge here friends. This sites’s credibility was lost for me with the fact that they’re encouraging readers to put their faith in government agencies. I’ve learned enough to know that it is much more empowering to people when we encourage them to seek their own education.(instead my protection) God bless!”

    **But Rich has no problem putting his faith in a multilevel marketing company. I believe that the circuitry in his brain is compromised.

    You needn’t put your “faith” anywhere. What you should have is an intelligent thinking process based on the scientific method.

    This is your best tool to shield you from flimflam operations such as MonaVie.

  35. Vogel Says:

    Rich (who, ironically, is probably poor) said: Time will be the judge here friends. This sites’s (sic) credibility was lost for me with the fact that they’re encouraging readers to put their faith in government agencies. I’ve learned enough to know that it is much more empowering to people when we encourage them to seek their own education.(instead my protection) God bless!

    Wow. How can you fit so much BS in one paragraph? First, I think you meant to say “the sites (notice correct spelling) credibility is lost ON you, because your mind was closed to criticism of Monavie long before you showed up here. Second, your admonition to not trust any government agency is not a responsible position for any corporation to take. Is this the new modus operandi for Monavie? Are you trying to become the official snakeoil beverage of the tea bagger movement? This isn’t an issue of whether or not we should trust government agencies like the FDA or FTC; the law is the law, and Monavie is violating the law. And it’s not just government agencies that are slamming Monavie and all of the other acai scams; you completely ignore that the news media, science, and commonsense all weigh against Monavie.

    What you really mean is that we shouldn’t trust ANY source that speaks negatively about Monavie but that we should trust any source that speaks positively about Monavie. That’s idiotic, especially since no reputable sources have anything positive to say about Monavie. Lastly, it is offensive that you use the lord’s name in vain and try to sanctify your BS by saying “god bless”.

  36. Rich Says:

    Someone wrote: “Rich (who, ironically, is probably poor) said:” lol. Well sir, I guess that depends on your definition of poor doesn’t it. What may I ask, is your definition of wealth?
    Fact is that, ideas have consequences. Simply being dept free today in my mind is a big plus.
    “What you really mean is that we shouldn’t trust ANY source that speaks negatively about Monavie but that we should trust any source that speaks positively about Monavie.” NO not what I said at all. I’m not giving any suggestion to what anyone should or shouldn’t do or think. I simply said seek your own education… I do happen to think that the biggest companies (food co’s or otherwise) are using their influence in Washington and the main stream media to stay big, at the expense of quality to us the consumers. (High Fructose Corn Syrup and other product additives to lower cost and/or increase shelf life. To give a common example)
    My wife and I have allowed new information to enlighten our choices and some of our habits. As a result our family happens to be much better off and getting better each day because of it.
    I have done nothing to you guys and here you are attacking me. I ask why? Answer: because I have a different idea than yours… Seems to me that the 3 of you are the ones pushing to force your objectives against a very great company!
    Lastly, what is “vain” about honoring our creator??? God Bless!

  37. Food Tech in CA Says:

    Rich writes: “I have done nothing to you guys and here you are attacking me. I ask why?”

    **Because you keep coming back for more. Stop writing nonsense and we’ll stop attacking you.

    As for the big food company conspiracy, what does that have to do with scammers trying to pawn a fruit punch as a superdrink?

    MonaVie contains a large amount of sugars. Whether it’s in the form of high-fructose corn syrup or fructose doesn’t matter. It’s all the same after it’s been converted by the body.

    You are the one promoting MonaVie. If you wish to sway our views, then present your science, as we have.

  38. Vogel Says:

    Rich said: “I have done nothing to you guys and here you are attacking me. I ask why?”

    That’s extremely disingenuous of you to say that Rich, and it’s certainly not the first time that I have witnessed a crooked Monavie distributor go on the offensive and then later feign that they are the victim. It is you who is the victimizer.

    In your very first post (at least the first under the name of “Rich”; I suspect you have posted already using other names), you were condescending and insulting towards Lazyman and you accused him of being paid off by “Big Pharma”. Do you really think we could forget so quickly what you said:

    Rich said: “I’m curious Scam, what is your purpose in life? That’s not too deep for you is it? What are you really protecting people from??? I think Big Pharma deserves your attention,,, or are they paying your salary???”

    Then you continued to act like a jerk by trying to dismiss the site’s credibility and you seethed with contempt for our government and its agencies (even though we haven’t even been discussing those agencies here in the context of the MORE Project).

    Rich said: “This sites’s credibility was lost for me with the fact that they’re encouraging readers to put their faith in government agencies.”

    You haven’t put a single fact on the table; you have ignored every fact and reasonable argument that has been presented; you insulted the blog’s host without reason; you tried to sow the seeds of mistrust against the government in an attempt to whitewash the MORE Project; and you invoked the lord’s name in vain in a misguided attempt to take the moral high ground and to exonerate yourself and the MORE Project from blame. It is an insult when a godless scammer like you tries to offer blessings.

    And post your distributor ID# already, like you are supposed to. I understand why you don’t — it’s much easier to post under multiple user names when you don’t identify yourself properly. It also leaves you free to make whatever BS claims you want without having to take any responsibility. Your contract DEMANDS that you post your ID#. Are you so ashamed and dishonest that you can’t bring yourself to follow company policy?

  39. Steve Says:

    Monavie Executives donate $600,000 to more

    http://www.youtube.com/watch?v=SwUbHnXBer4

    Vogel how will you find a way to spin this in your favor? THERE IS NO PROOF THEY DONATED THE MONEY ARGHHHHHHHHHHHH hahahha………..

    Fact is they are helping these kids and doing a great service…..

    http://www.youtube.com/watch?v=C-ojvuoH6YI&feature=related

  40. MonaVie Scam Says:

    That’s exactly true Steve. The More Project isn’t making it’s financial information for review. If they are doing a great service, they can at least be a reputable charity and show their financial information.

    Thanks for posting that video though. It’s MonaVie using charity to promote it’s product. If I rob a bank (or scam people out of millions) and write a check to American Cancer Society for $100, does that make it right? The $600,000 is a small investment to getting the thousands of people excited to sell the juice. It’s essentially advertisement. They are using words like “divine appointment” and “miracle” to make it seem like they are doing religious work. The music in the background is for further show.

    They mentioned that these are special cases of juice, but I missed why they were special. Did anyone else catch it? (Not trying to be wise, I really couldn’t tell and can’t go back to the video at this time.)

  41. Steve Says:

    The Juice is just packaged in a different bottle

    I guessed you missed the point dudes were donating $100,000 each meanwhile vogel keeps saying that all the money comes from the distributors which isn’t true. Monavie first off pays for the entire administration of the More Project and I am sure the execs donate plenty just like they did here. This was hardly about promoting a product the company has taken care of that fine already. This was about doing something positive and giving back to these kids. $600,000 dollars ain’t no joke.

    So Dallin is a man of faith and he said that him and Sergio’s (the director of the More Project) appt was a Divine Appt because God set it up So? He believes God brought them together very common for a person of faith to say something of that nature. Unless your a atheist then you wouldn’t understand.

    Obviously they are doing something very powerful they have set up a great project in Brasil to help kids who previously were homeless and had no education and now have set up schools and homes for them and are giving them hope. A truly great thing don’t see why you can’t appreciate that. Well maybe because you simply have to disagree with everything that Monavie does otherwise it won’t look good for your Juicescam website.

    BTW I am sure there is a money trail somewhere for the More Project but I doubt you can “google it”.

  42. MonaVie Scam Says:

    Hmm, so they used a different bottle. It would seem that they needed something for the stage – something for the show. $100,000 for each of these people is a joke. Doing a little math, it’s about 38 people’s juice for a year ($100,000 / ($1.80 retail an ounce * 4 ounces a day * 365 days a year) = 37.6). $600,000 is 226 people drinking the juice. One can make a strong business case that this show is to make an impression to get distributors more excited to work their less than minimum wage jobs. That enthusiasm in enough distributors will sell more juice. Plus it’s tax deductible, so it’s really a lot less money to these people than it seems. It would be far more interesting to see that they are quietly giving money to MORE and not trumpeting it on stage as a motivation tool.

    MonaVie openly admits that zero percent of it’s sales goes to the More Project. That’s what Vogel is saying. Executives may be donating themselves on their side in efforts of showmanship like this, but it’s not a case where if I buy a bottle of MonaVie, X% goes to the More Project. There’s a very large distinction to be made there.

    You don’t see Google’s CEO saying that their search engine was God’s doing or anything of that kind. You do see leaders of cults invoke religion. I leave it to the reader of these comments to decide which seems more like Jonestown.

    It is completely not obvious that they are doing something very powerful. If someone wants to do something very powerful, take the money you would have wasted on this juice and put it directly towards charity. Don’t fall for the very, very little donation that these executives are making as making a difference. The income disclosure statement shows that royal black diamonds made $3.4 million on average just last year. There were 7 of those people, so a minimum of 23.8 million dollars could have gone to help homeless in Brazil from just this group if people redirected their juice money towards a real charity.

    The More Project’s money trail isn’t showing up on Guidestar as it should. The charity isn’t recognized by Charity Navigator as it should. I mentioned this earlier in the comments: http://www.juicescam.com/the-more-project-is-misusing-funds/#comment-4388 and no one had much of a response on why that is. If you are going to defend the charity start with explaining that point.

  43. Vogel Says:

    Steve said: “vogel keeps saying that all the money comes from the distributors which isn’t true.”

    I said it because that’s what the company says on the MORE website. It says that the company only pays administrative costs (which presumably are very low) and the rest is funded by distributor donations. The MORE Project’s 4 administrators include 2 of Larsen’s family members, so essentially, Monavie is simply picking up the costs to pay Larsen’s family.

    Steve said: “Monavie Executives donate $600,000 to more http://www.youtube.com/watch?v=SwUbHnXBer4
    Vogel how will you find a way to spin this in your favor? THERE IS NO PROOF THEY DONATED THE MONEY ARGHHHHHHHHHHHH hahahha………..”

    The deranged laughter doesn’t help your case any; that’s a very immature way to try to make a point. Fact is, you guessed correctly — because it’s obvious -– there is no proof that they gave ANY money. We have evidence that they SAID that they were going to give money, but unless they are willing to open their books, as REPUTABLE charities do, then I have no faith that they gave a single nickel to MORE. And it shouldn’t require any faith because they should be (but aren’t) operating transparently.

    Steve said: “So Dallin is a man of faith…”

    Mr. Larceny has faith in 2 things only: the almighty dollar and the gullibility of people like Steve.

  44. Vogel Says:

    Steve said: “Anyways this was a one time donation back in 09? I am sure over the years Dallin and the others have donated plenty of money as well as Brig Hart.”

    We don’t care what you’re sure about if you can’t back it up with evidence. The MORE website says that the COMPANY (not the executives personally) support ONLY the amdinistrative costs (which as I pointed out, includes salary to Larsen’s family). We’ve also seen evidence that the recipients of Monavie’s aid are asked to WORK to pay them back. That’s not very charitable:

    “In return, we ask that they make a contribution by volunteering their time and energy to the M.O.R.E Project,’ Brink says.”
    http://www.drinkacaijuice.com/index47fb.html?pg=da_more_project

    If the company ever files its IRS990 and we can see exactly how they are spending the donations, then we can decide whether MORE is doing anything good for anyone. For now, all I see is a bunch of lying con-men rubbing their faux generosity in everyone’s faces, exploiting and coercing their labor force, and leveraging the MORE Project for Monavie advertising and recruitment.

    We’ll stop mentioning the striking resemblance between Jonestown, the MORE Project, and Monavie devotees when you all stop selling purple Kool-Aid and acting like brainwashed cultists. And when I hear Dallin Larsen spewing his retarded BS on the stage, or Brig Hart’s frothing at the mouth with contempt for the world outside Monavie, I most definitely think of the Rev. Jimmy Jones.

    BTW, it was no mistake when you made that Freudian slip and referred to MORE as a “profitable organization”. That’s its raison d’etre — MORE money for Monavie’s execs.

  45. Derek Says:

    You know, more people might listen and you might be a little more credible if you wrote in PROPER ENGLISH. Grammar is something very important if you want your writing to ever be taken seriously. I trust a company with affiliations with Mastercard, etc., more than I trust some idiot who sucks at network marketing who happened to come across some information on the internet, and who cannot write any better than a 9th grader.

  46. MonaVie Scam Says:

    Your misplaced trust is more of a reflection of your intellect than a typo here and there. Mastercard lets anyone have an affiliate with them. It’s simply a volume game to them. If MonaVie says that they’ll pay distributors via Mastercard, then Mastercard is happy to set that up because they get 2% back of all that scamming money.

    If you didn’t lack the ability to read about the About page, you would know about my network marketing history – and you’d realize your statement was off by a long shot. You’d also know that I didn’t happen to “come across some information on the internet”, that’s like saying that LeBron James “came across a basketball career.”

    It’s called blogging… proofreading is not necessarily a measure of intelligence in this manner. I’m not writing a scientific paper… I’m trying to get as much information out as quickly as possible. If you want to be a stickler for PROPER ENGLISH, you’d realize that you can’t use “etc.” after only one item. From Wikipedia, “The phrase et cetera is often used to delete the logical continuation of some sort of series of descriptions.” “Affiliations with Mastercard” is not a series of descriptions.

    If you want to be my editor, you are welcome to the job. I could pay you more money than I make from this site and you’d probably still be fishing in the couch for change to buy a pizza at the end of the week.

 
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