What a lying ass! The FDA did NOT stamp Monavie Pulse or any other Monavie product; the FDA has never touched a bottle of Monavie nor have they issued any form of approval of any Monavie products. Monavie Pulse does NOT “reduce the risk of heart failure”, nor is that claim considered allowable under the company’s guidelines.
http://www.the-team.biz/files/Approved%20Claims%20Pulse.pdf

The claims that you are allowed to make about Pulse, because of its inclusion of plant sterols, are known as generic structure-function claims; they are the same claims that any company is allowed to make about sterol-fortified products, without preapproval by the FDA.
http://ecfr.gpoaccess.gov/cgi/t/text/text-idx?c=ecfr;sid=502078d8634923edc695b394a357d189;rgn=div8;view=text;node=21%3A2.0.1.1.2.5.1.14;idno=21;cc=ecfr

The same allowable sterol claim was first used by Minute Maid Heartwise orange juice, many years before the unoriginal thought to spike Monavie with sterols dawned on Dallin Larceny and his bumbling cadre of grifters.
http://www.allbusiness.com/retail-trade/eating-drinking-places-eating/4123980-1.html

In promoting your products using structure-function claims, you are required by law to include a disclaimer stating that they are not “intended to diagnose, treat, cure or prevent any disease.”
http://www.fda.gov/Food/LabelingNutrition/LabelClaims/StructureFunctionClaims/default.htm

BTW, even your company’s FAQs openly admit that their products are not FDA approved.
http://www.monavie.com/Web/US/en/faq.dhtml

The FDA, unlike Monavie, is not a “scam” — it’s very real, and you are violating their regulations, and US law, by claiming that Monavie “can reduce your risk of heart failure”.

Steve said: “So you admit drinking Monavie can reduce your risk of heart failure.”

Nobody has admitted anything of the kind. Monavie does not “reduce the risk” of “heart failure” so stop repeating that lie you dishonest a$$. You and your money grubbing ilk really need to find a new line of work, because as Monavie distributors you are a dangerous nuisance to the public.

The FDA simply said that any food or supplement that contains 0.8g of plant-sterols can make the claim of reducing your risk of heart failure. They never endorsed any particular product as you state/lie about. Furthermore, you can get the same reduction of heart risk from the plant sterols in Benecol Smart Chews for 1/25th the cost of MonaVie Pulse. Or you can get more plant sterols in CholestOff for 1/88th the cost of MonaVie Pulse.

So for every person spending $88 dollars on MonaVie Pulse can get the same heart-healthy benefits (according to the FDA approved claims about plant sterols) for $1. I don’t know about you, but I get upset when I pay twice as much for a product than I should have. Imagine how people are feeling reading this realizing that they are paying 88 times as much for a product! WOW.